SLA Mobile

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We committed to the Gold Star Service Excellence to enhance our reputation and to validate our customer service systems.

Founded in 2003, SLA Mobile is a privately owned technology business that is focussed on delivering Products, Services and Solutions for the Mobile Internet.  With a head office in Belfast, centre of excellence in Kuala Lumpur, Malaysia, teams are currently engaged in delivering projects in locations such as Australia, New Zealand, Qatar, Malaysia, and Indonesia, as well as a number of locations in Europe.

SLA Mobile has won a number of awards for growth, including The Sunday Times Tech Track, Deloitte Fast 50 & 500 (2009: 3rd Ireland, 9th UK, 29th Europe) as well as winning a prestigious Red Herring Europe award in 2009.

The business has some of the World’s leading mobile and media brands as customers, including Vodafone (and a large number of its Operating Companies (OpCo’s), and Fox.

We had a good customer service ethos but needed to formalise our processes.  The reaction from everyone was very positive and we worked in collaboration to come up with our company charters.  

Since we have done the scheme we are communicating better throughout the company, monitoring and capturing key information and we are generally working better as a team.


The benefits thus far have been very positive and I expect that in the medium and long term we will benefit from an enhanced reputation, improved teamwork, which will translate into our bottom line.  

All these benefits reinforce the positive impact that focussing on your customers can have.

  • Nic Stirk. Managing Director

    "Engaging in the Service Excellence pilot scheme has made a huge difference to how we interact with our internal and external customers and I have no doubt that this will enhance our reputation and have a positive effect on our bottom line. Before the scheme we felt that we had a good customer service ethos but we wanted to validate our practices to ensure we were providing top class customer service. By formalising our processes and putting a plan in place, we have been able to align the company with the best practice advice that the centre for competitiveness has given us and show increased professionalism with our clients. I would highly recommend the scheme to other companies, as it has given us a fresh look at how we interact with customers and has ensured that we have processes in place for continuous improvement."